Short: Marketing Campagin

 

Hello! My group and I were very excited to begin the next part of our short making journey. This step would be learning about and building our marketing campaign to advertise our movie. During class we were walked through the key points of marketing that creators use and what we were going to for our own film. We were to build our very own website via the website builder Wix. We were all very excited for this template where we got to be creative in a whole new way and to make something that really made us feel like professional film makers. We were told in class the different elements we needed which included linking in our social media accounts that represented our movie. So afterwards I hopped on a video chat call with my fellow group mates to discuss creating these accounts. I made our movies email to then make our Twitter and YouTube Channel and the girls and Jake made the Facebook and Instagram account. We put in matching profile pictures that represented our movie, we also added in a short brief bio in each of the accounts. Then it was time to actually make the website. I made an account with the website Wix to begin. Then via over the phone as a group we collectively picked out the templates, colors, designs, and inputs we wanted for our website. We answered some specific questions into a system that helped to generate a set up website for us to edit in what we wanted. We added information about our movie as much as we could for the moment. We added in pictures we felt fit the vibe as well. Then at the bottom we attached social media icons connected to the link of our Possessed the Movie accounts. After looking over, we published it and went back to check that everything was looking and working correctly. I think our website is looking very nice and is only going to get better. As we further learn to navigate it and added in more interesting pieces it’s going to be a great marketing campaign!